WMH News

WMH News — Event case studies

Concepts, formats and behind-the-scenes of events by WMH Project.

WMH Project — a European pure player in brand experience
Op-ed / Strategy · International 2026

WMH Project, the French platform redefining European brand-experience standards

The global brand-experience market is worth more than $130 billion, and a handful of pure players shape its premium segment in Europe. Withi…

Crowd of attendees with raised hands under falling confetti and blue lighting during a show
Annual Convention & Awards Ceremony · Bordeaux 2027

Annual Convention & Awards Ceremony: a TV show that puts the team in the spotlight

WMH Project designed a two-day annual convention for a major French industrial group, bringing together 1,100 employees in Bordeaux around a…

Group of colleagues in colorful t-shirts high-fiving during an outdoor team activity
Corporate Sports Field Day · France 2026

Corporate Sports Field Day: Play, Team Spirit and CSR

A large-scale corporate sports day for 800 employees of a French fashion house, built around sporting culture, sustainability commitments an…

Circular TV studio set with glowing pink and blue screens, modern scenographic atmosphere without text
Digital Show for Partners · Studio TV, France 2026

Digital Show for Partners: An Interactive, Embodied TV Studio

WMH Project designed a digital show for an international retail group aimed at its partner network. The format turns a top-down broadcast in…

Empty studio set with white cyclorama and suspended lighting rigs
Gamified multi-site onboarding journey · International (6 pays) 2026

Gamified Onboarding: An International Reunion-Game Integration Journey

An international industrial group wanted to unite its new joiners across six countries around a single annual onboarding ritual. WMH Project…